Blog
Latest articles
Google AI Overviews SEO: How to Get Your Content Featured in 2026
Google AI Overviews now appear on over 50% of informational searches. Here is how to write content that gets featured as a source.
How to Market a Developer Tool: A Complete Guide
Developers distrust marketing and trust peers. Here is what actually drives adoption for developer tools: technical content, community presence, and honest documentation.
How to Launch a Developer Tool on Product Hunt: A Realistic Guide
A top-5 Product Hunt day is achievable with preparation. Here is what the algorithm rewards, when to launch, and what realistic outcomes look like for developer tools.
How to Write a Show HN Post That Gets Traction
HN readers respond to technical depth, honesty, and willingness to discuss. Here is what gets upvoted and what kills posts, with real examples from Supabase, Plausible, and Excalidraw.
Marketing a Developer SaaS on Reddit Without Getting Banned
Reddit has 50M+ daily active users, many of them developers. Here is how to build genuine presence without violating rules or burning community trust.
A Content Strategy for a Technical Blog That Actually Drives Signups
Most technical blogs drive traffic but not conversions. Here is the pillar-cluster model, what to write, and how to repurpose one post into five pieces of content.
Keyword Research for an AI Tools Company
The AI tools search landscape has three intent categories. Here is how to find high-value, low-competition keywords and real examples from the prompt engineering space.
Link Building Strategies That Still Work in 2026
Original research, resource pages, and directories still move rankings. Here is what works, what does not, and how long it takes to see results.
Why Refreshing Old Content Beats Writing New Content for SEO
A content refresh can double traffic to a page in 30 days. Here is when to refresh vs rewrite vs redirect, and the exact process I use.
Building in Public as a Marketing Strategy
Transparency about your metrics, decisions, and failures builds an audience that converts. Here is what to share, what not to share, and realistic outcomes.
LinkedIn Strategy for a B2B SaaS Product in 2026
LinkedIn's algorithm rewards dwell time over likes in 2026. Here is what content performs, how often to post, and what it can realistically drive for a developer tool.
Open Sourcing Part of Your Product as a Growth Strategy
PostHog, Supabase, and Cal.com prove that open source drives signups. Here is what to open source, what to keep closed, and how GitHub stars translate to revenue.